Turn every hallinto a game show.
AI platform for real-time social play, turning any cinema venue into a shared, interactive experience.
- New ad revenue
- More snack sales
- More tickets sold
- Zero cost to start
Which genre does this hall love most?
- AComedy
- BAction
- CHorror
- DDrama
Which genre does this hall love most?
- AComedy
- BAction
- CHorror
- DDrama
Illustration: a cinema hall seen from behind. The audience holds glowing phones while the big screen shows a live game with four coloured answers.
How it works
The phone is the controller.
Scan & join
A QR code glows on the big screen. Scan it, enter your mobile number and a one-time SMS code. No app to download.
Tap to play
3–4 quick games, about 2 minutes. The whole hall plays together with one running score.
Win instantly
The top 3 of every session win: a free 1+1 ticket for 1st, points for 2nd and 3rd.
Come back for more
Points, streaks and league rankings live in a personal wallet, with your own QR code.
Concept mockup, not final design.
At the concessions
Every purchase earns points
Earn at the counter
Show your QR at the ticket desk or snack counter. Points land for the ticket or snacks you just bought.
Watch them add up
Tickets, snacks, game wins and streaks all add up in one wallet. Members earn double points.
Redeem next visit
Swap points for tickets and snacks. Show your QR at the counter, that's it.
Join the membership
Each cinema can sell its own monthly membership inside AI PreShow, like a free 1+1 ticket every week.
Concept mockup. Point values and perks are set by each cinema.
In the back office
Every guest known. Every show fuller.
A customer database you own
Every player and purchase builds a customer database that belongs to the cinema, not to a ticketing app.
Decide with confidence
See who comes, when and with whom, what each audience buys, and who is slipping away. Programme films, halls, snacks and staff with real numbers.
Bring them back
Send the right offer to the right segment on WhatsApp, SMS or email, and track it from message to ticket to snacks.
What the theatre gains
New ad revenue, more snack sales, more tickets sold and monthly member income. Zero cost to start.
Consent-first, built to Egypt's Personal Data Protection Law (No. 151 of 2020). Dashboard figures are illustrative. 86%: audience survey on interactive cinema games in Canada, reported in trade press (2017).
On the red carpet
Hear the audience before, during and after release
Before: trailer ratings
"Would you watch this?" shows demand by city, age and genre before the film opens.
During: intermission pulse
A one-tap "How's the film so far?" in the break.
After: ratings and tags
Stars, quick tags and comments in the app, rewarded with points.
Data protects the bet
An EGP 75M film needs about EGP 190M locally to break even. Real audience data protects that bet.
Break-even: EnterpriseAM (Oct 2026); producers keep about 40% of local gross. Insights are illustrative.
The game library
Hall-wide games
Every session: 3–4 games × 30 sec = 2 minutes, one running score.
Made for adults and Gen Z alike
- Competitive
- Fun
- Punchy
Loud
Row Rally · Tug of War · Penalty Shootout
Playful
Balloon Pop · Popcorn Catch · Beat Drop
Addictive
Rapid Fire · Freeze Frame · Space Defense
15+ games
Trivia · Pixel Reveal · Trailer Rating · + AI packs
10 game concepts
Beyond trivia: arcade, timing, team battles and a kids mode. Swipe through the concepts.
01
Space Defense
Every seat is a turret along the bottom of the screen. Tilt or drag to aim, tap to fire. The hall fights waves of invaders, then a boss, together.
02
Penalty Shootout
Egypt's favourite sport. Swipe up to shoot; the angle picks the corner. Every goal scores for your hall in a cinema-wide league.
03
Popcorn Catch
Tilt or swipe to move your bucket and catch falling popcorn. Everyone adds to one hall total. Hit the target and the whole hall unlocks a snack deal.
04
Beat Drop
Notes fall in four coloured lanes; tap the matching button on the beat. The more of the hall hits in sync, the bigger the on-screen fireworks.
05
Rapid Fire
Five quick questions in 30 seconds. Points drop every tenth of a second, so the fastest right answer wins. Streaks multiply your score.
06
Freeze Frame
A clock counts down, then vanishes from the screen. Tap to stop it at exactly zero by feel. Closest seat wins the round. Pure nerves.
07
Row Rally
Every row is a team. Tap as fast as you can to drive your row's car to the finish line. Front rows against back rows, loud and physical.
08
Tug of War
The screen splits the hall in two. Tap as fast as you can to pull the rope to your side. A perfect last game before the lights dim.
09
Pixel Reveal
A movie still starts as big blocks of colour and sharpens every few seconds. Answer early for more points. Stills come with the distributor's approval.
10
Balloon Pop
For family showtimes. A colour shows which balloons to pop; kids tap the same big colour on the phone. The whole hall cheers one shared score.
Concept mockups.
AI game engine
Never the same show twice.
The old model got repetitive. Ours learns every night.
New every release
Themed packs for every movie release, a fresh weekly drop, kids mode.
Smart for each hall
Picks unseen games for every audience.
Learns and retires
Keeps the hits, drops the flops.
Human-checked
An editor approves every AI game before it reaches the big screen.
Engine view is an illustrative mockup.
Loyalty & competition
From one game to a season-long league
Streaks
Play week after week to multiply your points.
Your cinema
A monthly leaderboard with local prizes.
National league
Season scores across every cinema in the country.
World ranking
One table across every country we operate in.
Grand Final, once a year: the top players from each country face off live in a cinema for big sponsored prizes.
Why cinemas adopt AI PreShow
Everyone wins. Starting with your cinema.
For your cinema
New ad revenue
Sell sponsored games in every hall, before the movie and in the intermission.
More snack sales
Points, combos and in-game snack deals send guests to the counter.
Earlier arrivals
86% would come early for interactive cinema games.
More tickets sold
Offers, memberships and retargeting bring guests back more often.
Monthly member income
Sell your own membership right inside AI PreShow.
A customer database you own
Every player and purchase, with consent, owned by the cinema.
Zero cost to start
Revenue share, no upfront cost. We run it end to end.
For your audience
Free to play, no app
Scan the QR, enter a mobile number, play.
Win on the spot
Top 3 every session: a free 1+1 ticket and points.
Points for everything
Tickets, snacks and games earn points to redeem next visit.
Leagues and streaks
Cinema, national and world rankings, plus a yearly Grand Final.
Member perks
Weekly 1+1 tickets, double points and early premiere tickets.
More fun together
The whole hall plays at once, row against row.
86%: audience survey on interactive cinema games in Canada, reported in trade press (2017).
Sponsorship opportunities
The ad becomes a reward.
Brands sponsor themed games in your halls, with their own prizes. Your cinema earns new ad revenue, your audience wins real offers, and the sponsor gets results it can measure.
New revenue for your cinema
Sell sponsored games per hall and showtime, before the movie or in the intermission.
Real prizes for your audience
Winners get the brand's offer by SMS, right in the seat.
Proof for the sponsor
Plays, opt-ins and redemptions instead of passive spots.
Illustrative example only: no partnership with Vodafone Egypt exists. Any brand can sponsor a themed game, before the movie or in the intermission.
Proven concept
Interactive cinema games move numbers
- games played
- 32M
- reward points won
- 330M
- of the hall played
- ~20%
- opted in to offers
- 30–50%
9,000test drives from one car-brand game
AI PreShow: AI-powered, no app, built for the Arab world
Source: interactive pre-show games at a major Canadian cinema chain, 2012–2020, as reported in Canadian trade press.
Where we're going
Start in Egypt. Built for the world.
- Start here
Egypt
Launch market: pilot, then national chains.
Saudi & Gulf
Fast-growing screens; Egyptian films already travel there.
Türkiye & North Africa
Large audiences where we already operate.
Worldwide
Any cinema with a screen and phones in the seats.
Why us
Your trusted platform partner
AI & B2B builders
AI software businesses rely on
8 countries
Incl. Egypt, Saudi Arabia, Türkiye
Canadian-Egyptian
12+ years in Canada, local roots
End-to-end service
Tech, games, data, training, support
Data you can trust
Privacy-first, local data laws
We win when you win
Revenue share, no upfront cost
Built for scale: up to 500 players at the same moment in one hall, across every hall at once.
Meet the founder
Omar Hassan
CTO and co-founder of entagl.com
AI PreShow Inc.
Proposed pilot
8 weeks. One cinema. Clear numbers.
- Weeks 1–2Set up
- Weeks 3–7Live in halls
- Week 8Report
- 3–5 halls
- 3 Arabic games
- 1 launch sponsor
- Weekly report
What we measure
- Share of the hall playing
- Opt-ins to offers
- Sign-ups per week
- Coupons redeemed
Benchmark from the Canadian concept: ~20% of the hall played and 30–50% opted in to offers.
We need: 1 cinema · screen access · a few pre-show minutes
Request a pilotNext step
Let's make the wait part of the show.
Next step: choose a pilot cinema and a launch sponsor. Tell us about your venue or brand and we'll get back to you.
Scan to WhatsApp Omar
+1 647 686 3366